Mula

Branding a new digital lending platform for the under-served.

Mula enables fair finance for the underserved, through a suite of products. These include a digital lending platform, an e-learning portal for money management and benefit cards.

Mandala Studio worked closed with the Mula team to develop a bold brand identity that will be easily recognised among the many financial services apps available today.

Early discussions centred around establishing credibility and earning trust from customers who will use Mula to manage their finances.